James Cropper Launches Rydal Eco: Sustainable Recycled Paperboard for Premium Packaging

Summary: Discover Rydal Eco, James Cropper’s sustainable recycled paperboard ideal for luxury packaging in cosmetics and beverages.

Current image: James Cropper, a global market leader in Paper & Packaging and Advanced Materials, has set new quality standards for recycled materials with the release of Rydal Eco, a revolutionary sustainable paper innovation

James Cropper, a UK leader in sustainable paper and packaging, has launched Rydal Eco. This sustainable recycled paperboard is made from 100% recycled fibres. It marks a key advancement in eco-friendly packaging solutions for premium markets such as perfumes, cosmetics, and alcoholic beverages.

Rydal Eco: A Sustainable Recycled Paperboard Innovation

Rydal Eco is a white, uncoated paperboard that delivers high-definition print quality with vivid colours and a clean finish. Crafted entirely from recycled fibres, this sustainable recycled paperboard complies with the European Union’s deforestation rules. It offers an environmentally responsible alternative to traditional materials. This innovation meets the rising consumer and regulatory demand for sustainability in packaging.

Integration with James Cropper’s Rydal Range and CupCycling

Rydal Eco expands the Rydal range of sustainable recycled paperboard products. The range includes innovative methods like CupCycling, which repurposes used coffee cups into packaging materials. This circular economy approach highlights James Cropper’s commitment to reducing waste and promoting greener production. The sustainable recycled paperboard fits seamlessly into this eco-friendly portfolio.

Business Opportunities with Sustainable Recycled Paperboard

The launch of Rydal Eco opens new business opportunities in sustainable recycled paperboard packaging. Luxury and lifestyle brands can enhance their green credentials by using this paperboard. It enables them to meet the growing consumer preference for eco-friendly products. James Cropper’s reputation for innovation and quality supports premium packaging needs, creating fresh markets for sustainable recycled paperboard.

Additionally, the company collaborated with paper artist Nathan Ward to create “Message in a Wrap,” a 3D artwork showcasing creative packaging possibilities using sustainable recycled paperboard. The appointment of Paul Barber as Managing Director strengthens the focus on scaling sustainable paper and packaging solutions, supporting business growth.

Conclusion

James Cropper’s Rydal Eco reinforces the company’s dedication to innovation, quality, and environmental responsibility. Offering fully recycled sustainable paperboard for luxury packaging, it presents valuable opportunities for businesses to embrace sustainability. This expansion furthers James Cropper’s position as a leader in sustainable recycled paperboard and responsible packaging, addressing global demand for eco-friendly materials.

Source: Packaging Gateway

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